THE fight to keep Burberry jobs in Wales reached Europe today as Euro-MPs, led by Wales MEPs Glenys Kinnock and Eluned Morgan, sent a Valentine’s message to company bosses to ‘Stop Breaking Our Hearts’.
Speaking from Strasbourg, Labour MEP Glenys Kinnock said: “By moving production to China Burberry is breaking the hearts of its loyal and hardworking Welsh workforce and devastating an already deprived community.
“The company has also failed to give guarantees that the factories in China, to where production is likely to be moved, will not employ child labour or use forced labour.
“At a time when consumers increasingly make choices according to company ethics, Burberry’s actions are not only morally reprehensible but commercially unsound.”
Eluned Morgan added: “Burberry's decision to move production to China is sheer corporate greed. The company’s sales are booming and profits are healthy. There is absolutely no reason for the company to pull out of the Rhondda Valley.
“I and my European colleagues today urge Burberry to rediscover its sense of Corporate Social Responsibility and keep its Treorchy factory open.”
MEPs from the European Parliamentary Labour Party today joined together in a show of solidarity with Burberry workers and urged the company’s chief executive, Angela Ahrendts, to reconsider her decision to close the Treorchy plant.
It comes as five international Valentine’s Day demonstrations are held outside Burberry stores in London, Paris, New York, Chicago and Las Vegas.
Earlier this week it was announced that some of Wales' top rock acts will perform at a concert on March 24 to raise funds for a trust to support affected Burberry workers.